Harness the power
of inner peace

I enable leaders to harness the power of inner peace as a tool to maximize their potential and play their big game in life.

Want to know the secret trait that all successful leaders have in common?
Get INSTANT ACCESS to my Actionable Steps on How to Start Asking Better Questions and sky rocket your leadership potential.

My Mission

Peace is my passion and driving force.

I am committed to working with leaders in organizations to help them lead from a peaceful place and create positive impact for themselves, their organizations and their communities at large.

I was born in Syria and grew up living between Saudi Arabia, Lebanon and the UAE. Living in different parts of the Middle East, I witnessed much unrest including the civil war in Lebanon between 1975-1991, and the recent catastrophic war in Syria.

Growing up, the atmosphere within my home felt just as bad as the wars raging outside. I saw constant conflicts between my parents and my home felt more of a minefield than my safe place. This drove me to wanting to succeed in life so that I can be independent, and ended up becoming a workaholic. There was a time in my life that I was employed full time, owned a women’s spa, started a media publishing company, was dipping my feet in real estate flipping houses in the UAE, France and the U.S. and opening up a hospitality consultancy operating out of Asia and the Far East. I thought I was enjoying life and doing things I love.

One day I woke up and realized I was at the edge of a nervous breakdown. This eventually led me into deep introspection and began my journey down the path of peace. I realized that because of my upbringing I was allowing myself to be constantly affected by incidents that were occurring in and around my life. When I introspected, I realized that the root cause of all the unrest around us today is the fact that we’re not at peace with ourselves internally.

Armed with this knowledge, I set out on a mission to help bring peace to the Middle East, to the rest of the world and to every person I work with.

I started off by becoming a Certified Professional Co-Active Coach (CPCC) with the Co-Active Training Institute CA, USA in 2013 and am part of their faculty; an honor bestowed upon only two Arabs to date. I am also a Master Certified Coach (MCC). I now use my knowledge and experience as a serial entrepreneur in my coaching practice to help entrepreneurs and executives become highly effective leaders.

Coaching Programs

Accelerate Your Full Potential
One-to-One Coaching

Get on your path towards realizing your full potential and playing your big game in life. This one-to-one coaching will help you to create a strategy for the life you want to live. During the sessions you will:

  • Define your vision
  • Set challenging goals
  • Create a plan of action
  • And learn how to create extraordinary lasting results


8 one-to-one coaching hours will transform your life and put on you on the track to live your dream, let go your limiting beliefs and gain confidence in yourself.

Scale Up Your Business
One-to-One Coaching

I will work closely with you to help you successfully grow and scale your business. Through leveraging a trademarked Scaling Up tools and techniques, you will now only accelerate your business performance, you will also have the freedom of running your business instead of letting the business run you.

This one-to-one coaching will help you to create a strategy for your business through focusing on 4 main areas:

  • People: Learn to attract and keep the right people and ensure you have a high-performing team
  • Strategy: create a truly differentiated strategy by solidifying your 3-5 year plan
  • Execution: learn how to drive flawless execution by identifying the priorities upon which everyone should be focused
  • Cash Flow: Learn how we identify sources of cash you might not have even known you have


8 one-to-one coaching hours will transform your business and put you on the track to Scale Up and enjoy life.

Breakthrough to Ultimate Potential

Overcome any obstacle or limiting belief to achieve your dream goals – regardless of what’s happening in the world around you.

Use my proven system to align your actions with your goals and create a turnaround plan for renewal with peace.

This program includes 4 powerful modules to take you from where you are to where you want to be:

  • Module 1: Break Free from Your Limitations
  • Module 2: Break Free from Your Set Offs and Fears
  • Module 3: Breakthrough to Purposeful Living
  • Module 4: Breakthrough Goals and Manifest
 
The step by step journey will shift your energy, unleash the power within you and encourage to claim the life you want to live.

What People Are Saying

Reclaim Your Inner Peace

Imagine how life would be like if you and everyone else in this world was at peace with themselves…no less than heaven, right? Inner peace is your birthright…but somewhere along your journey, you lost it. Do you dare to find it back?

Peace In is for you if you want to…

Talks With Bassem

The best way to live peacefully is to learn how others achieved that. In my podcast – Talks With Bassem, you will have the opportunity to learn from some of the world’s prominent social figures on what is their secret to live at peace.

Talks With Bassem
Talks With Bassem
Episode 1 - Her Majesty Empress Farah Pahlavi
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  • Episode 1 - Her Majesty Empress Farah Pahlavi

    Episode 1 - Her Majesty Empress Farah Pahlavi

    Sep 8, 2020 • 24:49

  • Episode 2 - Assala Nasri

    Episode 2 - Assala Nasri

    Sep 8, 2020 • 1:14:24

  • Episode 3 - Duduzane Zuma

    Episode 3 - Duduzane Zuma

    Sep 8, 2020 • 44:10

  • Episode 4 - Kim Phuc

    Episode 4 - Kim Phuc

    Sep 8, 2020 • 49:43

  • Episode 5 - Nawal El Saadawi

    Episode 5 - Nawal El Saadawi

    Sep 16, 2020 • 48:55

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